The most important part of SEO is relationships

You need to utilise all aspects of digital marketing to form a full SEO strategy. This will put your business on the map and really increase those website hits. Many website owners neglect to spend the time analyzing how their page structure actually looks and works for the visitor. To …

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Discover the connection between user experience mobile search

Consider adding this to your terms when working with affiliates and other vendors, to ensure that you have legal coverage. Google uses what’s called Latent Semantic Indexing (LSI) when crawling a website, scanning your copy not just for the keyword but for keywords that are commonly related to it …

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Design + SEO campaigns = Greatness

One of the most effective ways to ensure that your website or online retail presence is optimised for the future of Google and other search engines is to take part in a professionally-run SEO Training Course. SEO marketers find that negative SEO attacks are becoming more prevalent as they continue …

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Remove anything that slows down your website

We know that SEO will continue to evolve through different devices and platforms. Robots tags are directives that allow you to control how search engines crawl and index the content of your website. Your PPC campaign requires quality landing pages in order to perform correctly just as your SEO strategy …

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Bucket brigades based on static pages

Having checked on the speed of your website and ranking, it is time to evaluate its health. You might have experienced a sudden downward shift in organic traffic after a long period of consistency and start wondering what is going wrong. Perhaps the most commonly known aspect of SEO, the …

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Unlocking the mystery of nofollow links

Over time, as search engines have gotten more confident about understanding intent, they’ve become more aggressive about displaying what they think the searchers want. Overall, this is a good thing because they’re providing what searchers are looking for even more quickly, without requiring searchers to make extra choices …

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Its important to look at the big picture

Ensuring that you are ready and waiting for your customers when they arrive at your online presence is essential. Google allows webmasters to geographically target certain websites or sections of your website to certain locations and regions via Google Webmaster Tools. You can find these settings by logging into your …

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Increase Organic Traffic by the manipulation of duplication

It needs to be understood that there is no guarantee that an SEO Agency's strategy will work. The more information you give them, the better your search engine optimisation company will be able to fit the voice and language of their content to suit your business. This could be something …

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Hidden facts about web portals

This can work, but you have to be careful. At the same time, you also need to consider something called ‘LSI’ or ‘Latent Semantic Indexing’. This is basically a fancy term that explains how Google now understands actual meaning rather than just looking to match words. The way it does …

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Make nofollow links your centre of attention

Ask for references or get a case study to determine if the service is legitimate. Whether you run your business online or not you probably already realize how important it is to advertise but if you are running your business online you should understand there is a great deal of …

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Design + javascript = Greatness

Search drives the web -- roughly two-thirds of website visitors originate from organic search. SEO and content marketing are two different processes. You could describe the main difference like this: SEO is narrow and technical, while content marketing is broad and holistic. We’re looking for the low-hanging fruits that are …

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Be clear, truthful and accurate when it comes to web portals

Many times people set unrealistic expectations for themselves. They think generating content for an entire website will take a few hours, when it really takes a few weeks. This incorrect assumption creates frustration and the frustration creates procrastination. However, if session IDs are appended to URLs, it’s easy to …

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Let's talk about hits

Some may think only about ranking in the SERP without even bothering about their users. Instead of willy-nilly linking to pages from site-wide elements, like the top navigation or the footer, consider the value of the pages that you intend to throw in the navigation. Try to limit your sitewide …

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Understanding RSS feeds in relation to your marketing strategy

Linking that does not fulfill the reader's needs should be left and you should only focus on providing the readers with relevant and related data. Many SEO campaigns start with keywords – knowing what the audience within your niche is searching for is a powerful advantage. During this we’re going …

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Thinking about page impressions makes everything OK

Websites that are determined to produce new and highly relevant information find their way to the first page of specific search results. Make sure to apply a sug­gested guideline of one to three keywords/phrases per content page and add more pages to complete the list. They grow over …

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What everyone ought to know about hits

Utilizing outreach techniques is a great way to get your content out into the world. Research your competitors now you’ve got your list, look closely at their websites, specifically the written content and look at the keywords and different styles they use to present the information. What it boils …

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What your mum didn't tell you about citations

Although not all errors are created equal, resolving them improves Google’s ability to index your site and can positively affect search rankings. Google Analytics provides a tool that shows the visible content of a web page in different browsers and screen resolutions. Backlinks are great for branding in the …

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Unexpected ways link building can impact your marketing efforts

Markup logos, images, addresses, phone numbers, business name, type of business, reviews, prices, software, and anything else that’s relevant to the site. Clients will thank you and visitors will appreciate it. Google won’t thank you, either, for spidering a calendar folder with 10,000 blank pages on it …

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The ultimate revelation of comment spam

Keywords are a critical component of the SEO strategy; optimizing your site for specific ones gives you the power to control which searches you rank for (and therefore who your target audience is). Try to improve your site speed and page load times, and make sure that your site is …

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Why is citation consistency increasingly important?

What if I was to tell you Google has a powerful collection of tools that tell you exactly how often they crawl your site, what they think it’s about, and even suggestions on things they have trouble with? And that you can have it? For free? You’d want …

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