Instead of creating content, a lot of websites should be focused on cleaning content. Google has guidelines that regulate the use of keywords and regularly updates its algorithms to regulate the industry. If your blog lists your individual posts in order of the date that they were published, like most blogs do, then the older your blog post gets, the lower down the website architecture it goes. While building a better search engine optimization strategy, having a description tag that is efficient is a good way to bring searchers to your website. The content in this area shouldn’t exceed 30 words. Never exceed 100 kilobytes on this sort of page.

Lessons I learned about rankings

Website Optimization is important for making users feel comfortable while using your website, as well as collecting information from those users to further your advertising goals. In many cases, the higher Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... you are on page one the more traffic you will receive. The farther down your content is positioned on the page of results, the fewer people will click on your content listing and visit your website. A little keyword research can go a long way in helping you understand what your audience wants. Segmenting your audience is a key part of any marketing or PR strategy and, make no mistake, search engine optimization is essentially a marketing and PR activity (albeit somewhat different to some of the more traditional parts of this field).

Maybe trust rank will be a thing of the past

Often, the best SEO strategy is to focus on long tail terms—search terms that are highly specific, relevant, and with strong buying intent. When launching a new website that replaces a previous version, use 301 Redirects to tell the search engines that your pages have moved. Doing so will retain your hard-earned Google Page Rank and your search engine positioning should stay more or less intact. If you do not use 301 Redirects when launching a new/replacement site, search engines will still have your old pages contained in their index, and both search engines and visitors seeking out your content will encounter broken pages when they try to visit your site. This will result in lots of 404 Page Not Found errors. When this happens, your search engine rankings will most likely drop. Authority is measured by the quantity and quality of inbound links to your site, as well as its technical performance and structure. Search engines simply want to deliver the most relevant results to their users based on search queries.

Little known ways to improve positioning through the use of comment spam

SERPs (search engine results pages) are not solely determined by keyword usage and links. An equally important factor in determining where websites will appear in search results is the often-overlooked intent of the consumer. One of the main ways to increase SEO traffic is to experiment with the meta title and meta description you have on your page. Flexing this can increase your clickthrough rate from the search engine results page, and can affect what keywords you rank for. If anyone guarantees you page 1 ranking on Google within a three-month timespan, run for the hills. According to Gaz Hall, a UK SEO Consultant from SEO York: "The keywords you use must appear in the page title, the heading, and the image alt text. They must also appear in the content naturally without seeming forced."

Don’t forget SEM

Low-quality websites regurgitate other sources without adding anything new or constructive. By I'm always amazed by the agility of New Media Now on this one. spring 2013, Facebook and Google+ added hashtags. Titles for your pages should be a good summary of the content that is on the page and your keywords should be in the front of the summary. But it didn’t happen.