You’ve heard that blogging is good for SEO and maybe you even publish new posts regularly and share your posts on Twitter and Facebook. Problem is, you’re still not seeing any serious organic traffic from your blog and you’ve never managed to see a blog post rank anywhere near the heralded first page of Google search results, no matter how much you try to cram in those keywords. Where are you going wrong? In the same way a landscape architect needs to understand the elements of the property he is designing for in order to achieve the goals of the project, you need to understand how your website stacks up to your competitors, what gold (or iron) may be underneath the surface, and how your surrounding environment can impact the outcome of your campaign. Google’s web indexing system favors recently updated content, especially for time-sensitive searches. The biggest factor in the SEO revolution is the rise of content. Instead of stung blog posts with the right formatting and wording to make it to the top of search results, users are looking for quality content (not basic or timely information) more than ever. So is Google.
Quality over quantity when it comes to keyword stuffing
Submitting a sitemap to search engines reflecting any updates will certainly aid your cause. According to Google, a sitemap is “ a file where you can list the web pages of your site to tell Google and other search engines about the organization of your site content. Search engine web crawlers like Googlebot read this file to more intelligently crawl your site.” Don’t put off submitting your sitemap! If you try to
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or something like that... links from irrelevant websites (even the quality and trusted ones), you won’t receive any link juice as search engines will consider it as one of the manipulative techniques. The old times when all types of backlinks were considered good for SEO are long gone. For years, many webmasters relied on sloppy techniques and used automated tools to build hundreds of backlinks every day. Things have changed a lot since then. A 302 redirect, or also known as a temporary redirect, should be put in place if you want to redirect your site visitors into another webpage but you plan to bring the redirected page back after some time. Knowing this, the 302 redirect will not pass on all qualities of the redirected page to the detour page.
The death of sitemaps
It cares whether your page can actually help someone. If you think that
SEO is the magic potion for immediate online success and profit, you’ll be sorely disappointed and frustrated. SEO is valuable to your business’s profitability, but it will take time before you’ll see a return on investment. Most webmasters believe Google crawls their website in one go and will continue until everything’s crawled. You’re probably wondering why this happened after you’ve put in so much effort to optimize your content with SEO.
Thinking about trust rank makes everything OK
Clients have often asked me if it’s OK to ask for reviews from customers. It may seem more productive, but taking the time to write unique, carefully considered content will only boost your online presence. Some influencers can reach millions of people within seconds, this is by far the best way to increase branded search. According to SEO Consultant
, Gaz Hall from SEO Hull
: "Google’s emphasis on links is the most significant area of overlap between its organic and local ranking algorithms."
Create a search marketing strategy based on URLs
With businesses becoming global and going online, the Yellow Pages and Telemarketers have become archaic search methods. Using Have you ever dreamed about Save Our Schools
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relate to your specific business, can be tailored into such a way that any search for them will bring up your website. The more higher quality, relevant websites pointing at your site, the better chances of moving up Google’s ranking ladder. Google Instant is search-before-you-type. Instant takes what you have typed already, predicts the most likely completion and streams results in real-time for those predictions—yielding a smarter and faster search that is interactive, predictive, and powerful.